Blog

BrightGirl Media believes in empowering our clients to make the best decisions for their buisness.

5 Traits of Top Social Media Influencers

5 Traits of Top Social Media Influencers

Unlike before, when social media marketing success meant the number of 'followers' or 'fans' amassed, today's marketers know that influencers are imperative to a brand's success online. A smart marketer who knows the power of influencer marketing is investing...

Funding for Women Entrepreneurs

Funding for Women Entrepreneurs

Show me the money! Many entrepreneurs’ main concern when starting any business venture is funding, funding, funding. Operating a new firm can be stressful in regards to financing when trying to grow your enterprise. You may be asking yourself when you should secure...

Vast Opportunities for Women Entrepreneurs

The White House Council on Women and Girls released a report in 2012 that states, "Today, more than ever before, women are playing a central role in the American economy. Women now make up nearly 50% of our workforce, are a growing number of breadwinners in their...

Using Your Base to Increase Social Media Engagement

Share this. Post that. Tweet this. Pin that. Social media is everywhere and just about everyone interacts on it in some form. Many businesses have been diligent about scrubbing through their prospective hires and employees’ personal profiles to monitor their activity....

Using Videos to Connect With Your Audience

Are you using videos to connect with your audience?  Do you have an active YouTube, Vimeo or Viddy account with polished videos addressed to your clients?  If not, you should heavily consider implementing this as a part of your social media strategy.  According to...

Three Questions To Ask Yourself Before Launching A Business

Three Questions To Ask Yourself Before Launching A Business

  2020 seems to be the year of the entrepreneur. Everywhere I turn someone is saying they want to start a business. The corporate climate and job market are leaving people with a strong desire to launch out on their own and pursue their version of the American...

Online Marketing Series: Social Media Strategy

Social media seems to be the most popular buzzword in business and marketing nowadays. Everybody realizes the power in having a Facebook, Twitter and LinkedIn profile (I’m still evangelizing Google+ as the best thing since door knobs, but we’ll talk about that in...

Social Media Marketing for Real Estate Pros

Real estate professionals spend countless cash on marketing materials. From brochures to yard signs, the funds are drained quickly. However, there is a free way to get this information out to even more people! Here are some ideas for using social media for all real...

Online Marketing Series: Reputation Management

Online reputation management is extremely important in today’s web environment. Every customer is now a critic and has a platform. According to Rich Gorman, what the Internet reveals about a brand has a direct, bottom-line impact on the brand’s sales, its client...

Relationships Matter

Last night was one of the proudest moments I have had as a business owner. I was able to bring an idea to fruition through an organization I am very passionate about and with the help of my phenomenal colleagues. Gender in Media: The Mistruths in Reality was an event...

Mentoring for Women in Business

Seems mentoring is all the buzz nowadays. Young professionals who are community minded look to pass their knowledge on to the youth. There are a bagillion and one mentorship and leadership programs for “at-risk” teens. Entry-level professionals even look for a mentor...

Major Causes for Failure in Leadership

In Napoleon Hill’s “Think and Grow Rich,” he outlines the major causes for failure in leadership. As I read through the list a few times, I had to be introspective of myself and my leadership style. Most leaders desire to be a good one or at least deceive themselves...

How to Produce a YouTube Video on a Budget

Experts, novices and wannabes are all flocking to YouTube brand and themselves as an authority in the marketplace. If you want to command attention and gain clients you should too! Whether the videos are a supplement to your blog or the main way you’re communicating...

How to Hire an Internet Marketing Consultant

By now most every business owner knows they need to have a Facebook page at minimum. Search engine optimization, Tweeting, email marketing, online advertisements; these are all a few of the things to consider when positioning your business on the Internet. Most...

How To Get Ideas for Blog Articles

As most of you know, I’ve been participating in Luvvie Ajayi’s #31WriteNow Blog Challenge. The challenge is to write a blog post every day for the month of August. So for 31 days you will be hearing from me. Great, right!? The problem is coming up with consistent...

How to Deal with Bad Clients

Typically we hear a lot about poor customer service. People complain about not receiving the quality of service for which they have paid. Deadlines get missed. Phone calls and emails go unanswered. When this happens, usually a company or individual will fire their...

Growing Your Social Media Following

so·cial [soh-shuhl] adjective 1.Pertaining to, devoted to, or characterized by friendly companionship or relations: a social club. 2. Seeking or enjoying the companionship of others; friendly; sociable; gregarious. The very meaning of SOCIAL is to be friendly and seek...

Five Stellar Blogs for Women Entrepreneurs

1) Small Biz Lady – Melinda Emerson @smallbizlady www.succeedasyourownboss.com Melinda Emerson aka “Small Biz Lady” is one of America’s leading small business experts. She is a seasoned entrepreneur, professional speaker and social media strategist whose mission is to...

Five SEO Tips Everyone Knows But No One Ever Explained

Did you know search engines are one of the top sources a typical adult uses to find information on a daily basis? I’m sure you did because you are likely one of these typical adults. 93% of Internet traffic comes from search engines. 100 million searches are conducted...

Online Marketing Strategies: Email Marketing

Email marketing is one of the best online marketing strategies. Reaching someone directly in their inbox is the electronic equivalent of yesterday’s door-to-door sales man. You’re reaching someone right in their home, right in their space, directly. Messages on social...

Digital Publishing

The media and entertainment sector is expected to continue to grow with projections of greater than 6% growth over the next five years. Forecasts suggest that most of the growth will come from new, interactive digital media. Every day businesses are becoming their own...

Collaborative Networking

Collaborate (v.) - to work with another or others on a joint project Network (v) - to cultivate people who can be helpful to one professionally, especially in finding em ployment or moving to a higher position I attend at least three professional networking events per...

Building Relationships Online

Remember the days when newspapers and radio were the main ways people communicated to the masses? In those days, if you were a journalist or broadcaster you gained instant credibility and status. Technology has lowered the barriers to becoming a communicator. Social...

Being a Connector: Using LinkedIn to Network Smarter

Networking is a joy and a pain of mine. Let me explain: I love connecting people within my network to other people, opportunities and organizations I believe will benefit them in some way. But it pains me to go to bloodthirsty networking events where I feel like...

Our Story

Communications. Media. Bright Ideas. This is the fabric of which BrightGirl Media was born. In 2012, Chanelle Yarber started the media and marketing agency when she realized small businesses were not capitalizing or being properly represented on the Internet.

Starting with social media marketing and video production as the two service offerings, over time the company has grown to include website and mobile app development, search engine optimization, email marketing, community outreach program development, and print marketing services.

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