Our Story

Communications. Media. Bright Ideas. This is the fabric of which BrightGirl Media was born. In 2012, Chanelle Yarber started the media and marketing agency when she realized small businesses were not capitalizing or being properly represented on the Internet.

Starting with social media marketing and video production as the two service offerings, over time the company realized startups needed more assistance with their digital brand storytelling. Too many were failing simply because they could not expertly tell their story, share their company culture, and connect in an impactful way with their ideal audience.  

Over the past 10 years, we have helped hundreds of clients from tech startups and real estate brokerages to consumer packaged goods and wellness companies. Our sweet spot is working with growth-stage startups that have a viable product and customer base that they are ready to scale. 

BrightGirl Media was born out of desire to help businesses grow by attracting the right attention.

Our Genius

Chanelle Yarber is Chief Marketing Maven at BrightGirl Media. The company is her brainchild – born out of necessity and purposely crafted to help startups attract the right attention on the Internet.

In 2013, she was one of 20 women entrepreneurs recognized in the Elevate by Fairfield program and one of 25 African-American women chosen to travel to Africa to cross-pollinate business and technology practices with the Geeks Gone Global program. She was named Urban League of Dallas Young Professionals Member of the Year in 2014 and she was an Ambassador for the Dallas Entrepreneur Center (DEC) in its inaugural cohort. Chanelle is also a member of Alpha Kappa Alpha Sorority, Inc. where she serves on numerous committees.

Her interests range from digital media and entrepreneurship to African American Studies, social justice, and the economic empowerment of communities of color.

On the weekends, you can catch her hanging with friends, trying a new restaurant around Dallas, taking a much needed nap, or working on a community service project.

Our Marketing Specialist

Cameryn Yarber is a savvy marketing specialist from Verdunville, Louisiana. After graduating from the University of Louisiana at Lafayette with a degree in Mass Communications in 2019, she relocated to Houston, Texas and has gained invaluable experience in social media management, website design, graphic design and much more. 

She oversees strategy and implementation for our clients. 

When she’s not working hard, she can be found on stage at a community theater carrying out her passion for acting and directing. 

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